Apple's first foldable smartphone, the iPhone Duo, has seen significant pre-order demand, resulting in shipping delays extending into 2027 for some customers.

Apple opened pre-orders for its new foldable iPhone Duo on Friday, with early demand quickly outpacing available supply. Within minutes of the 8 a.m. ET launch, shipping estimates for the device began slipping past the official October 23 release date, with some orders now backordered until January 2027.

Market Response and Availability

The company described the initial consumer interest as "nothing short of extraordinary." While some customers secured early delivery dates around the October 23 launch, others reported shipping estimates for November and December. By Friday afternoon, online orders were showing availability dates as late as January 2027. Apple has stated it is working to increase production and continues to accept orders online, though it has not confirmed specific in-store stock levels for physical locations.

Device Features and Pricing

Announced last month by CEO John Ternus, the iPhone Duo is Apple’s first foldable device. It features a design that, when folded, is approximately the size of a passport, while its unfolded display is the largest of any Apple phone. The device allows users to split the screen to run two apps simultaneously or view two windows of the same website. Pricing for the iPhone Duo starts at $1,999 for the 256 GB storage model.

Analyst Projections

Market analysts have noted the strong start for the new product line. Dan Ives of Yorkville Ives projected that Apple could sell approximately 10 million units in the coming quarters, with sales potentially reaching 25 million in 2027. Despite the current supply constraints, analysts expect demand for the foldable device to remain robust as existing iPhone users look to upgrade.