Aug 1, 2026
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Politics

Democratic Senate nominee Troy Jackson is airing a statewide ad in Maine, focusing on his labor background and criticizing Republican incumbent Susan Collins.

ManyPress

ManyPress

ManyPress Editorial

2 min readSource:NBC Politics
Troy Jackson Launches First General Election Ad Targeting Sen. Susan Collins

Key facts

  • The 30-second ad is supported by a seven-figure media buy.
  • Troy Jackson replaced Graham Platner as the Democratic nominee after Platner withdrew from the race.
  • Susan Collins has served in the Senate since her first election in 1996.
  • Democrats require a net gain of four seats to secure control of the U.S. Senate.
  • The ad frames Collins as part of an establishment failing to address the needs of struggling Mainers.

Maine Democratic Senate nominee Troy Jackson is launching his first general election advertisement, a 30-second spot that highlights his history as a labor organizer while criticizing Republican Sen. Susan Collins. The campaign, which told NBC News on Saturday that the ad is backed by a seven-figure buy, plans to begin airing the spot statewide next week.

Content of the Campaign Ad

In the ad, Jackson describes himself as a fifth-generation logger and the son of a public school teacher. He recounts leading a border blockade to prevent the replacement of workers with foreign labor, asserting that Collins did not assist then and is not helping now. Jackson argues that Mainers are struggling with healthcare, housing, and heating costs, concluding that the state is ready for change.

Context of the Senate Race

Jackson accepted the Democratic nomination one week ago at a convention in Bangor, replacing primary winner Graham Platner, who withdrew following sexual assault allegations he denied. Sen. Collins, first elected in 1996, is seeking a sixth term. She is campaigning on her role as chair of the Appropriations Committee and her history of occasionally breaking with her party and President Donald Trump.

Timeline

  1. 1996
    Susan Collins was first elected to the Senate.
  2. June
    Graham Platner won the Democratic primary.
  3. One week ago
    Troy Jackson accepted the Democratic nomination at a convention in Bangor.
  4. Next week
    The new campaign ad is scheduled to begin airing statewide.

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This article was independently rewritten by ManyPress editorial AI from reporting originally published by NBC Politics.

Politics